Privacy Policy

This Privacy Policy describes how Herman Survivor® Boots (“Herman Survivor®,” “we,” “us,” and “our“) collects, uses, and shares information about you through our website http://www.herman-survivor.com and any other online services, features, content, applications we offer (collectively, the “Services“).

Types of Information We Collect

Information you provide directly to us. When you visit our website, create an account, purchase products, sign up for our newsletter, interact with our chat bot, submit warranty claims, participate in surveys, contests or promotions, or communicate with us directly, you may choose to voluntarily provide us with certain information like:

  • Contact information (such as name, email address, phone number, shipping address)
  • Payment information
  • Product preferences and sizing information
  • Photos, videos or other content
  • Reviews and opinions about our products
  • Employment and education information when applying for a job

Information we automatically collect. When you interact with our Services, we may collect certain information automatically, including:

  • Device data – such as your computer or mobile device operating system type and version number, manufacturer and model, device identifier, browser type, IP address, unique identifiers, advertising identifiers, MAC address, and crash data.
  • Usage data – such as information about how you access and use our Services, including access dates and times, pages viewed, links clicked, buttons pressed, mouse movements, searches, referrer data, and other actions taken.
  • Location data – such as your device’s GPS signal or information about nearby WiFi networks and cell towers that may convey information about the actual or approximate location of your device.
  • Online identifiers – such as cookie identifiers, pixel tags, analytics tokens, and other identifiers that enable our digital tools to recognize you or your device(s).

Information from third party sources. We may obtain information about you from other third party sources and combine it with information we have about you. For example:

  • Social media – if you access our Services using your social media account credentials or interact with our social media accounts, we may collect information made available to us through the social media platform, such as your username, account info, profile picture, likes, etc.
  • Public databases – we may conduct background checks using public databases to verify your provided information during the hiring process.
  • Marketing partners – we may receive data about you from third parties whose services or ads we utilize.
  • Joint marketing partners – we may partner with other companies to jointly market products or services to you.
  • Business partners – we may offer products or services that are co-branded or provided in conjunction with our authorized business partners.

How We Use Your Information

We use your personal information for the following purposes and as otherwise described at the time of collection:

  • Provide our Services and fulfill your requests
  • Process orders and manage transactions
  • Communicate with you about our products, services, offers, programs, and promotions
  • Personalize your experience using our Services
  • Provide customer service and support
  • Detect and prevent fraud, abuse, security risks, and other harmful activity
  • Analyze and improve our Services
  • Send you newsletters, surveys and information about products we feel may interest you
  • Administer contests, sweepstakes, promotions, and events
  • Comply with our legal obligations and enforce our legal rights
  • Consider job applicants during the hiring process
  • Consolidate information received from our subsidiaries and affiliated entities
  • Any other purpose disclosed at the time information is collected or permissible under applicable laws

How We Share Your Information

Vendors and business partners. We may share your information with vendors and authorized business partners that perform services on our behalf such as: order fulfillment, delivery, customer service, product development, quality control testing, payment processing, marketing and advertising services, website hosting, data analytics, security, fraud prevention, credit checks, and legal compliance.

Subsidiaries and affiliates. We may share your information with our Company subsidiaries and affiliated entities for purposes consistent with this Privacy Policy.

Business transfers. As we continue to develop our business, we may acquire, merge with, or partner with other companies. In the event of an acquisition, merger, reorganization, bankruptcy, or other similar event, customer information may be part of the transferred assets.

Legal requirements. We may also disclose personal information if required to do so by law or in the good faith belief that such action is necessary to comply with applicable laws, in response to a court order, judicial or other government request, to enforce our policies and terms, or to protect the safety, rights, or property of the Company, our agents and affiliates, users of our services or others.

With your consent. We may share information about you with additional third parties for purposes that we will explain at the time you provide consent.

Online Advertising and Third Party Tracking

Display ads. We may allow third party ad servers, ad agencies, ad technology vendors, and research firms to display ads on our website. These entities may collect information about your visit to our website using cookies, pixel tags, or other technologies to deliver relevant ads to you. The information they collect may include information about your browsing activities across multiple sites to personalize ads and content for you.

Social media features. Our website may offer social sharing features or other integrated tools that let you log in to your social media accounts. Your use of these features enables the social media company to collect information such as the content you share and how you use our website. Once connected to social media platforms, other users may also collect information about you including your username, profile pictures, and anything you post.

Analytics. We use analytics services such as Google Analytics to help us understand usage of our Services. These services use cookies and similar technologies to collect information about your browsing activities, such as pages you have visited, links clicked, time spent on pages, and other information. This allows us to provide an improved user experience.

Online Tracking. We do not currently take steps to respond to web browser do-not-track signals or other mechanisms intended to allow you to exercise choice regarding the collection of personal information about your online browsing activities over time and across third-party websites or online services. Third parties may collect personal information about your online browsing activities when you use our website.

Cookies and Other Tracking Technologies

We, as well as third parties that provide content or services on our website, may use cookies, pixel tags, local storage, log files, clear GIFs, web beacons and other technologies to automatically collect information through your use of the Services.

We use cookies and similar technologies for purposes such as:

  • Authenticating users
  • Remembering user preferences and settings
  • Determining if an advertisement was shown and acted upon
  • Analyzing website usage to improve performance and personalize content
  • Storing information you provide such as shipping addresses to enable our checkout process

Controlling cookies. Most web browsers automatically accept cookies but allow you to modify your browser setting to limit or disable cookies if you prefer. However, if you disable cookies, some features and services may not function properly.

Do Not Track. Currently, our systems do not recognize “do not track” requests from your browser. We do not engage in the collection of personal information about your online browsing activities over time and across third-party websites when you use our Services.

Data Security

We use reasonable technical, administrative, and physical safeguards to protect information collected through the Services from unauthorized access, use, disclosure, alteration, loss, and destruction. However, no data transmission over the Internet, wireless network, or electronic storage system can be guaranteed to be perfectly secure. As a result, while we strive to protect your information, we cannot guarantee the security of any information you transmit to us through or in connection with the Services, and you do so at your own risk.

Children’s Privacy

We do not knowingly collect personal data from children under the age of 13 without parental consent, unless permitted by law. If we learn that a child under 13 has provided us with personal data without parental consent, we will take steps to delete the information as soon as possible.

California Privacy Rights

California residents may be entitled to request information about our practices related to disclosing your personal information to third parties for direct marketing purposes. You may also request:

  • A list of the categories of personal information we have disclosed to third parties for their direct marketing purposes during the immediately preceding calendar year;
  • The identity of third parties that received personal information from us for direct marketing purposes during that calendar year;
  • If the nature of the third party’s business cannot reasonably be determined from their name, examples of the products or services marketed.

We do not disclose personal information to third parties for their direct marketing purposes as outlined in this section. However, if our practices change, we will provide notice and update this Privacy Policy.

International Data Transfers

We are a global company based in the United States. The information we collect may be transferred internationally throughout the Company and its subsidiaries and affiliates based on the location of our operations and service providers. By using the Services, you acknowledge that your personal information may be transferred globally.

Changes to this Privacy Policy

We may amend this Privacy Policy at any time by posting the amended terms on this site. All revised Privacy Policies become effective immediately upon posting unless indicated otherwise. Your continued use of our Services after any amendment becomes effective constitutes your acceptance of the revised Privacy Policy. We encourage you to periodically review this page for the latest information on our privacy practices.